What success looks like
What month 1, 3, and 6 should look like.
Three modeled scenarios — what we're building Runlit to deliver for a typical home-service shop. Not customer testimonials. The numbers below are targets, calibrated against industry benchmarks for missed-call textback and follow-up.
MODELED OUTCOMES · NOT GUARANTEES · YOUR MILEAGE WILL VARY
TEXTBACK SLA
~10s
Target reply time on every missed call
ROI TARGET
4–6×
On $297/mo · most shops
TIME TO LIVE
7–10d
Kickoff call → answering your calls
FOLLOW-UP
Every lead
No quote left to die quietly
Month 1 — the leaks stop, the phone keeps ringing.
By the end of week one, every missed call is getting a text in ~10 seconds. The owner stops losing leads to voicemail. By end of month one, the system has paid for itself ~5–6× over.
STARTING POINT
- 10–15· missed calls / week
- $400· average job value
- 25%· close rate when reached
CAVEAT · Modeled at calculator defaults. Your numbers will vary with call volume, AOV, and how fast you reply when the system tags you in.
Month 3 — the follow-ups start closing.
By month three the answering service is chasing every quiet quote and asking every finished job for a review. Combined with the textback recovery, the math gets silly: the leads that used to die at "I'll call them tomorrow" now close.
STARTING POINT
- 20–30· missed calls / week
- $650· average job value
- 30%· close rate when reached
CAVEAT · Follow-up results depend on how many quotes you send and how fast you confirm when the service tags you in. Modeled, not guaranteed.
Month 6 — the answering line item comes off the books.
By month six, the old stack is gone. One bill, one team to text when something breaks, one dashboard you don't actually have to look at. The owner is back to running jobs, not running software.
STARTING POINT
- Was paying· $400–800/mo across tools that don't answer the phone
- Replacing· Answering service + chat widget + follow-up tool
- Net change· One bill, one service, nothing to learn
CAVEAT · Replacement only makes sense if your current stack is in the $400–$800/mo range. We'll tell you on the call if we're not the right fit.
Why no logos
We won't ship fake receipts.
Runlitis brand new. We don't have a wall of logos yet, and we won't mock one up to make the page look busy.
The numbers above are what the service is built to deliver — calibrated against published benchmarks for missed-call textback (Numa, Hatch) and follow-up.
Once we have real shops running, this page becomes a wall of receipts. Until then, you get the math, the assumptions, and the caveats. If that's not enough proof, the 10-min demo is free.